
Under the exhibition concept of "integrating technology and art, innovating in exhibition organization, serving education, and serving life", by effectively leveraging Beijing's geographical advantages as the largest musical instrument consumption market and distribution center in the country as well as a model base for music education, integrating resources and giving full play to energy efficiency, the Beijing International Musical Instruments Exhibition has shown vigorous vitality and strong brand influence.
2. In 2018, the Beijing International Musical Instruments Exhibition will utilize the entire hall of the Old China International Exhibition Center, with an exhibition area of 40,000 square meters. A Piano Pavilion was newly opened in 2017, and a Music Education Special Pavilion will be added in 2018. The exhibits cover all types of musical instruments such as pianos, violins, electroacoustic instruments, percussion instruments, wind instruments, and ethnic musical instruments, gathering musical instrument manufacturing enterprises, music stores, cultural and educational institutions, musical instrument research and reform institutions, industry organizations, and relevant media.
3. The number and quality of exhibitors at the Beijing International Musical Instruments Exhibition are continuously improving, and the number of internationally renowned enterprises participating in the exhibition is on the rise. In 2018, enterprises from more than 20 countries will participate in the exhibition, and the total number of exhibitors is expected to be close to 800. The number of visitors in 2017 was over 60,000, and it is expected to further increase in 2018.
Time: August 23rd - 25th, 2018 (Thursday - Saturday)
The China National Convention Center is currently the largest, newest, and geographically advantaged convention center in China with complete surrounding facilities. It is mostly used for the release of major national news events, the holding of significant domestic activities and important meetings. The selection of the China National Convention Center as the venue for the PALM EXPO symbolizes that the exhibition has taken another step forward in terms of image, connotation, and supporting services towards the direction of "high-end, high-quality, and professional".
Transportation: The China National Convention Center is located in the core of the Asian Games Village Business Circle on the North Fourth Ring Road in the urban area. Subway Lines 8 and 15 can reach the city center, the airport, and the railway station. The transportation is very convenient.
Meetings: The China National Convention Center has more than 100 multi-functional meeting rooms of different sizes, equipped with advanced conference audio-visual equipment, which can meet the needs of meetings, new product launches, banquets, etc. of different scales from 20 people to 6,000 people. During the PALM EXPO, an award ceremony and a reception for thousands of people on the opening night, forums, keynote lectures, master classes, various technical exchanges, and enterprise technical exchanges will be held here.
After continuous exploration and attempts, the positioning of the PALM EXPO has gradually become clear, forming the 12 words that everyone sees now: high-end, high-quality, professional; innovative, core, leading. That is to say, after information screening, the PALM EXPO presents the latest annual industry technologies and products to the participants, while providing them with more high-quality information exchanges and filtered information. In the future, we will continue to deepen the new exhibition model of "promoting conventions with exhibitions, promoting exhibitions with conventions, and combining conventions and exhibitions".
The 19th National Congress of the Communist Party of China has determined to promote the development of cultural undertakings and cultural industries. The great development of culture has brought a once-in-a-lifetime opportunity to China's performing arts industry. While serving the cultural industry, the performing arts industry has also achieved unprecedented development. This is a high degree of integration of industry development and industrial innovation and upgrading, which provides a platform for technological innovation and artistic creation to leap forward.
The PALM EXPO will seize this historical opportunity, gather the resources of top industry experts and domestic top design institutes, bring together more than 300 leading enterprises, EPC, PPP and other owner enterprises, jointly discuss the integrated development, innovative development, and market trends of the industry on this platform, promote the progress of the industry, focus on solving the docking between technology and the market, and provide real and practical exchanges.
This exhibition includes a theme exhibition, a theme forum, and multiple technical seminars.
In 2018, the exhibition will focus on displaying professional audio equipment and systems, professional lighting equipment and systems, stage mechanical equipment/systems and technologies, audio-visual and transmission equipment, system integration solutions, recording and production, etc. in performing arts equipment.
PALM 2018 Audio and Lighting Exhibition Concurrent Activities (Planned)
- Expert Lecture, On-site Teaching
After 26 sessions of development, the PALM EXPO has accumulated more than 200,000 pieces of audience data. In addition, the organizing committee is also continuously expanding the sources of professional audiences in the fields of culture, education, sports, and tourism through cooperation. By means of telephone calls, text messages, emails, return visits, etc., the information is accurately pushed to the audiences, and friendly interactions are maintained with them. Before the exhibition, we will invite in advance and send targeted information, so that the audiences can come with clear goals, complete the matching of needs and information on the exhibition site, and obtain the maximum value. At the same time, we will also assist exhibitors in inviting audiences before the exhibition. Let the audiences visit the exhibition efficiently, participate in technical exchanges, and experience the exhibition in all aspects.
In terms of expanding exchange and cooperation, promoting the development of the exhibition, and promoting the progress of the industry, the PALM EXPO has never stopped its steps. In 2017, the PALM EXPO has already organized and participated in overseas exhibitions such as the Frankfurt Fair in April, the Berlin Stage Machinery Exhibition in June, the AES Exhibition in October, and the LDI Exhibition in November, making unremitting efforts for "Chinese manufacturing to enter the international market and simultaneously introduce advanced technologies and concepts".
Recently, entrusted by the Ministry of Culture, the organizing committee of the PALM EXPO has also jointly organized performing arts equipment enterprises to participate in the Cultural Arts Expo with the China Cultural Center Association and other units, promoting the application of performing arts equipment products in the public cultural field.
In May 2018, the organizing committee will also participate as the only representative of China's performing arts equipment industry in the 14th China (Shenzhen) International Cultural Industry Fair, sharing the platform and jointly promoting the prosperity and development of the cultural industry.
From 2015 to 2016, the PALM EXPO was consecutively listed as a key supported exhibition by the Ministry of Commerce. In 2017, it was again selected as the first batch of key contact units in the exhibition industry by the Ministry of Commerce, being the only exhibition in the domestic performing arts equipment category to receive this honor. This is the development achievement of the PALM EXPO and is even more inseparable from the support of the entire industry.